FARMERS UNION ICED COFFEE JOINS CAMERON HILL FOR THE BEND

MEDIA RELEASE/Brad Jones Racing – Photos: supplied

A South Australian icon will make its Supercars Championship debut at The Bend this weekend, with Farmers Union Iced Coffee set to feature prominently on Cameron Hill’s #14 GR Supra.

The iconic Farmers Union Iced Coffee colours will be splashed across Hill’s Supra for both South Australian Supercars events. The 500 at The Bend from 11-13 September and the Adelaide Grand Final from 26-29 November, bringing a distinctly local flavour to the Brad Jones Racing entry.

The partnership, brought to life through Bega Group, will see one of South Australia’s most recognisable brands join the grid at some of the biggest events of the calendar.

Supercars fans and FUIC faithful will get their first look at the livery when Hill takes to the track for Practice 1 at The Bend tomorrow at 11:15am ACST.

Adding another layer to the local connection, Hill will partner with South Australian driver Brad Vaughan for the 2026 Enduro Cup, with the pair sharing the #14 GR Supra.

The first of the enduro races goes green on Sunday at 13:45, with 500km on the West Circuit layout at The Bend Motorsport Park.

Cameron Hill,

Supercar driver, Farmers Union Iced Coffee

“Having Farmers Union Iced Coffee on the car for The Bend and Adelaide is pretty cool.”

“It’s such an iconic South Australian brand and something that so many people here have a connection with, so I’m looking forward to seeing the reaction when the car hits the track.

“We had a pretty strong test day leading into the event. You can’t read a lot into it but topping the tables at the end of the day is still a good feeling. Brad Vaughan has been great to work with so far, he’s obviously been around the team a bit this year with Super2 so it’s been good to get to know him.

“I’m pretty excited for this weekend and the Farmers Union Iced Coffee car looks amazing.”

Zabean Bhanji

Senior Brand Manager, Farmers Union Iced Coffee, Bega Group

“Farmers Union Iced Coffee has been part of South Australian culture for almost 50 years, so partnering with Brad Jones Racing and bringing FUIC to the Supercars Championship across our home-state is a natural fit. The Bend and Adelaide Grand Final are iconic events on the sporting calendar, and we’re proud to celebrate the passion, pride and community spirit that make South Australia unique..

“As we head towards our 50th birthday in 2027, this partnership is an exciting way to connect with our loyal fans and showcase the enduring strength of a brand that has been enjoyed by generations of South Australians. We look forward to sharing the ride with supporters and creating memorable moments both on and off the track.”

About Farmers Union Iced Coffee

Farmers Union Iced Coffee (FUIC), a brand owned by the Bega Group, is proudly South Australian made and Australian owned. Manufactured in Adelaide since 1977, FUIC has become one of South Australia’s most iconic brands and is the No. 1 milk beverage brand in the state. (Circana, SA Grocery Unweighted, MAT to 09/08/26)

Made with milk from Aussie dairy farms and real coffee, FUIC has been enjoyed by generations of South Australians and is also available in Victoria, Queensland, Tasmania and New South Wales. The range includes Original, Strong, No Sugar Added, Lactose Free and Protein varieties.

As FUIC approaches its 50th anniversary in 2027, the brand continues to celebrate the passion, pride and loyalty of its South Australian fanbase while delivering the great taste Aussies know and love.

Website: https://localasfuic.com.au/fathersday2026

Follow us at: https://www.instagram.com/farmersunionicedcoffee/

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